Branding Service Agency

When a service company has multiple service offerings, someone needs to think through what to call them all.  This could be a fun process of coming up with fun names for them all.  However, let me offer a word of caution: Don't get too cute.  
When naming a specific service, don't think just about that service name. Think about the context of the entire naming architecture.
Let's say your company is named BIZCo and you offer handyman services.  You could name your service lines: PipeWatch, NewGuttr and ColorIt.  Or you could just be BIZCo and name your service lines with simple, descriptive names: Plumming Review, Gutter Cleaning & Interior & Exterior Painting.  Not only is it easy to understand, but it offers less distraction and keeps the brand equity where it should be, in the BIZCo brand.
Inno Garage is more often hired to clean up a mess of too many complicated naming systems than to develop lots of new, fun names for service lines.
It will be a less fun brainstorming session, but you will save yourself a lot of time and money in the long run.